We Look Different
So, yes, you may notice that things look a little different around here now. We've gone and given ourselves a fresh new look and done a major update on our somewhat out-of-date website.
Why have we changed? Well that's easy to answer.
Firstly our old website really suffered from lack of love, out of date work, no updates - you know the drill... All the things that we tell you a good website shouldn't be! So slightly embarrased that we were telling our clients one thing and doing another thing ourselves, we couldn't help smile at the irony and decided it was time to practice what we preach.
So we set about the change. We've really given the whole site a fresh lick of paint, updated all our work, highlighted our services more and put a lot of effort into creating a more accessible "us". We're putting a lot more focus into regular updates in our blog to showcase what we are working on and more importantly to open up an easy channel for you to communicate with us. We love to hear what people think about what we do, so please post like mad!
Secondly, we have undertaken the redesign as a demonstration project. To demonstrate what? Well, search engine optimisation hopefully!
In 2003 when we launched Hello Media, we were in a bit of a rush to get our old website up and running, in fact if I remember correctly it was 48 hours from concept to online. At the time we decided to just get the site up and running first and then to come back when we had time to optimise it for the search engines. Unfortunately we were just so busy on client work we never got back to do that.
So the result, well Google will tell you that... For a search phrase that we would want to be appearing under like "Brisbane Web Design" we just didn't even come anywhere. In fact we got so bored of clicking "next" to try and find us that we gave up, deciding that Google hated our site so much it wasn't even on there!
And that's where our experiment starts. We've rebuilt the entire site from the ground up, based on a solid platform of search engine optimisation techniques. We can't wait to see what happens.
Why did we do this? Well there's 2 reasons really, one is obviously to try and get us appearing higher in search engines and secondly we want to use it as a showcase to our clients, and future clients, on what improvements in search engine rankings optimisation actually has.
So let's take 2 phrases that we've looked at improving our Google ranking for: "Brisbane Website Design" and "Brisbane Web Design". Ok, so yes, there are hundreds and hundreds of websites we are competing with so we are not expecting miracles. However, with a starting position of "I'm so bored of clicking through pages to find us I want to go to sleep", we are looking for a remarkable improvement.
Every month we will look at our ranking and post the results here.
We hope you like our new look and our much improved website. Remember to keep coming back to see what we are up to... We will be adding new blog articles whenever we can. Over the next few weeks we will be transferring across all the articles from our old website too so there should be plenty to waste a few minutes of your day with.
Why have we changed? Well that's easy to answer.
Firstly our old website really suffered from lack of love, out of date work, no updates - you know the drill... All the things that we tell you a good website shouldn't be! So slightly embarrased that we were telling our clients one thing and doing another thing ourselves, we couldn't help smile at the irony and decided it was time to practice what we preach.
So we set about the change. We've really given the whole site a fresh lick of paint, updated all our work, highlighted our services more and put a lot of effort into creating a more accessible "us". We're putting a lot more focus into regular updates in our blog to showcase what we are working on and more importantly to open up an easy channel for you to communicate with us. We love to hear what people think about what we do, so please post like mad!
Secondly, we have undertaken the redesign as a demonstration project. To demonstrate what? Well, search engine optimisation hopefully!
In 2003 when we launched Hello Media, we were in a bit of a rush to get our old website up and running, in fact if I remember correctly it was 48 hours from concept to online. At the time we decided to just get the site up and running first and then to come back when we had time to optimise it for the search engines. Unfortunately we were just so busy on client work we never got back to do that.
So the result, well Google will tell you that... For a search phrase that we would want to be appearing under like "Brisbane Web Design" we just didn't even come anywhere. In fact we got so bored of clicking "next" to try and find us that we gave up, deciding that Google hated our site so much it wasn't even on there!
And that's where our experiment starts. We've rebuilt the entire site from the ground up, based on a solid platform of search engine optimisation techniques. We can't wait to see what happens.
Why did we do this? Well there's 2 reasons really, one is obviously to try and get us appearing higher in search engines and secondly we want to use it as a showcase to our clients, and future clients, on what improvements in search engine rankings optimisation actually has.
So let's take 2 phrases that we've looked at improving our Google ranking for: "Brisbane Website Design" and "Brisbane Web Design". Ok, so yes, there are hundreds and hundreds of websites we are competing with so we are not expecting miracles. However, with a starting position of "I'm so bored of clicking through pages to find us I want to go to sleep", we are looking for a remarkable improvement.
Every month we will look at our ranking and post the results here.
We hope you like our new look and our much improved website. Remember to keep coming back to see what we are up to... We will be adding new blog articles whenever we can. Over the next few weeks we will be transferring across all the articles from our old website too so there should be plenty to waste a few minutes of your day with.
Labels: Hello Media, Search Engine Optimisation
11 Comments:
Wow, great new change. I look forward to seeing how the search engine optimisation goes. Could you tell us what you did to the site to try and improve your rankings?
Looks great.
There is a slight colour shift on the green text tabs on rollover.
Thanks. If you are able would you mind emailing through to us a screengrab of the colour shift and let us know what browser you are looking at it on please. We can't see it, but would like to make it look right for everyone!
I have to admit I enjoyed the old Hello Media website as well, though feel that your new site is more main stream and less distracting from what you offer.
All the best.
Stop the bus! Just 3 days after launching we are now appearing on Google.
Ok, so it maybe on a lowly page 17 for a "Brisbane Web Design" search, but that's a massive improvement already.
Finger's crossed we keep climbing (another 16 pages would be nice!)
We are currently ranked at 164 for "Brisbane Web Design". Up 3 places from yesterday!
Well, isn't this addictive. Our morning check on our Google ranking has given us a good start to the day.
For "Brisbane Web Design" we have shot up to position 109, 55 places up from yesterday. Thanks mainly to the interest in our recent blog postings, confirming our thoughts on the benefits of a blog.
We also checked the search "Brisbane Web Design Company" for the first time and have noticed a staggering ranking of position 48.
Keep on climbing! Not bad for the first week.
We will soon try plotting a graph of the google ranking and add notes onto it of any events that have coincided with movements in the page ranking.
Today, we have risen a fantastic 65 places to 44.
These initial quick results seem to confirm the importance of in-bound links to your site, and at this early stage, they would seem more important than any other SEO technique.
The rapid rise is levelling, just one place improvement today. Up to 43.
just searched for brisbane web design company and you are ranked 5th!
whatever you did you did it right!
Excellent news! We had overlooked searching for "Brisbane web design company" and to see it us on page 1 is amazing news!
For "Brisbane Web Design" we have climbed up to 41 over night. Hopefully we might break into the 30s soon!
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